7 Packaging Designs That Are Perfect for Retail & E-Commerce Products

Choosing a suitable product packaging design is essential when it comes to packing products safely and elegantly in a competitive market. Packaging design not only ensures safe closure of items but also gives you a competitive edge and persuades buyers.

But, which type of packaging is suitable for your products is a difficult question to answer. You can choose from a wide range of packaging styles available in the market. However, if you want to choose one that meets retail as well as e-commerce needs, here’s a guide for you.

Explore 7 exclusive packaging designs that perfectly pack products for retail as well as e-commerce businesses. Read on!

1. Tuck End Packaging Boxes

One of the most commonly used packaging designs you can choose for your product packaging is a tuck-end box. This convenient-to-open and easy-to-assemble box provides ease to the users in taking products out of it.

Endless types of tuck boxes are out there for you to pick from. Some common types are reverse tuck boxes, straight tuck boxes, and roll end tuck boxes. Each type is famous for its special functionality. If you want to pick one, consider the option that perfectly fits your products.

These boxes are mostly made of cardstock. However, if you want to go for eco-friendly custom printed tuck boxes, choose kraft paper to create these boxes.

2. Two-Piece Lid Boxes

A reliable retail packaging option for medium and large retail products is two-piece boxes. In a small size, they can also make cute gift packaging boxes without a hassle. As the name suggests, they come in two pieces; one is the tray, the other is the lid.

To open such packaging, all users need to do is lift the lids, and the box will open. For shipping products in such boxes, they must be tape-sealed or tied with a durable rope.

Such packaging boxes can be made from a wide range of paper-based materials. You can choose cardstock for elegance, corrugated cardboard for durability, and rigidstock for a luxurious feel.

3. Sleeve-Slider Boxes

When it comes to packing products in elegantly designed yet inexpensive packaging boxes, the importance of sleeve-slider design can’t be overstated. Such packaging boxes also come with two pieces but in a more elegant style. One is the tray that carries products inside. The other is a sleeve that slides trays to open the boxes.

Sleeve-slider boxes offer a dramatic unboxing experience to users that leaves a lasting impression on them. These boxes are perfect for packing prestigious products and special gifts.

They are mostly made of cardstock that blends affordability with style. However, if you want to offer a high-end feel to your buyers, you can go for rigid sleeve boxes.

4. Magnetic Closure Boxes

If you want to captivate more buyers with your luxurious product packaging, you can choose magnetic closure packaging boxes. They come with a hinged opening mechanism with a magnetic closure at the front of the box.

These boxes are mostly made of rigidstock. The reason is that incorporating a magnetic closure is quite difficult in thin cardstock or kraft. With a flip, when your buyers open these boxes, it gives them a premium feel that can’t be matched with other ordinary unboxing styles.

These packaging boxes often come with custom-shaped inserts as well. These inserts are mostly made of EVA foams. The primary purpose of these inserts is to protect luxurious items packed inside. However, they also exude a surprising experience upon unboxing as well.

5. Die-Cut Window Mylar Bags

When it comes to retail and e-commerce packaging, it’s not all about boxes. You can also use robust and reliable packaging bags that store and deliver your products.

You can choose die-cut window mylar bags to pack food, cosmetics, and more items. These tear-resistant and waterproof bags are perfect for packing a wide range of products. They are made of Mylar, which is a blend of metal and plastic material offering remarkable durability.

One of the most amazing features of die-cut window mylar bags is their clear windows. These windows can be tailored to the shapes of your choice. They provide a clear view of the products packed inside them. By showcasing the products, these bags can persuade buyers to buy items.

6. Heat-Sealed Flat Bubble Mylars

When it comes to keeping items packed inside product packaging fresh, you can choose heat-sealed bubble mylar bags. These bags offer unmatched resistance against moisture, heat, and the air of the environment. All these factors, once eliminated, can’t spoil food and cosmetic products packed inside.

Another remarkable feature of these bubble mylar bags is that they offer a cushioning effect to protect products. Such features make these mylar bags ideal for shipping fragile e-commerce products with utmost safety.

These mylars can be printed with graphics and text of your choice. You can print your branding elements, like logos and taglines, on these bags to seamlessly boost your brand.

7. Gable Packaging Boxes

When it comes to captivating buyers with uniquely designed product packaging, the option of gable boxes can’t be overlooked. These boxes are ideal for retail packaging of gift products. They can also be used to pack cute goodies and favors for parties.

The gable-top styles of these packaging boxes make them distinctive from other types of boxes. They are mostly made of cardstock and kraft paper. If you want durability with elegance, choose cardstock. On the other hand, Kraft gable boxes are excellent when it comes to going for sustainable packaging solutions.

Another excellent thing about these boxes is that you can print graphics of your choice on them to tailor these boxes around your brand. Doing so can help you connect with more buyers and grow your sales.

Final Words

Packaging design can play a role in boosting your brand and increasing your sales. But, how to design your retail and e-commerce packaging to outperform your competitors is an important question to answer. We hope the above guide will help you in making an informed decision about your product packaging design.